Solder Creative - RNLI Moneybox

THE BRIEF

Solder Creative approached Treefrog with a fast-turnaround brief to create a visually engaging case study video showcasing their recent work with the Royal National Lifeboat Institution (RNLI). With an award deadline looming, the goal was to tell a compelling story that would not only impress judges, but also reflect the meaningful impact of their work.

OUR APPROACH

To help Solder Creative submit something standout, we knew the video had to go beyond visuals—it needed to tell a story. Working collaboratively with Solder and RNLI, we crafted a narrative that put people and purpose at the centre, capturing the emotion behind the design decisions and the mission behind the brand.

We travelled to Cromer and filmed on location at the iconic pier, using natural coastal backdrops and authentic interview content to give the video emotional weight and a sense of place.

THE PRODUCTION

With only a few days from brief to delivery, our team worked quickly and efficiently—planning the shoot, capturing both candid and interview content, and turning around a polished case study video under tight deadlines.

The result was a clean, story-driven edit with powerful visuals, showcasing the collaboration between Solder and RNLI in a way that aligned with both brands' values and personalities.

THE OUTCOME

The final video was delivered on time for award submission, helping Solder Creative present their work in a high-quality, emotionally resonant format. Beyond its original purpose, the video now also serves as an evergreen asset for their own marketing—showing the depth of their client relationships and creative impact.

DELIVERABLES

  • Story-driven case study video

  • On-location filming at Cromer Pier with RNLI

  • Fast-turnaround edit for award submission

  • Narrative-led video to support marketing and recognition efforts

TIGHT DEADLINE? NO PROBLEM.

Whether you’ve got weeks or just a few days, we help agencies and brands bring their work to life through story-first video content that makes a lasting impact.

Let’s talk about how we can support your next big submission—or even your next small one.

Reach out today!

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